Define Measure Acheive. Repeat

Archive

Posts Tagged ‘CRM’

Are IT Managers of SMBs going to become extinct?

May 1st, 2009

I was visiting an IT department the other day of a financial services firm in Toronto. My colleague was on a sales call for CRM solutions and I was coming along for the ride to observe. What was really interesting is that the ‘IT Manager’ managed to confirm almost every stereotype I have for individuals who are going to become extinct unless they are prepared to evolve. Let me elaborate; the organization has hired some new business managers who really see the value of CRM tools and processes, currently the company uses nothing but the IT Manager was tasked with finding a solution - this was their first mistake. Read more…

  • Share/Bookmark

Charles Cyna Uncategorized , , ,